Horatius RealAI™: Powering Middle-Market Success
Horatius RealAI™ is a proprietary hybrid AI methodology designed to increase your margins. It delivers dynamic, data-driven pricing recommendations that boost profitability and increase your business’s value—adding a full turn of EBITDA* with just a 150–200 basis point margin lift. Unlike generic off-the-shelf AI tools, RealAI™ trains proprietary models with your sales and project data to identify opportunities to increase prices while providing clear, actionable insights to support every decision.
Strategic Impact for Your Business
Buy-Side Advantage:
Horatius RealAI™ quantifies the value of a potential acquisition target’s data, providing unique insights into pricing potential and modeling how predictive pricing can expand margins. This proprietary insight enables higher bids while preserving IRR, revealing value others miss during due diligence.
Sell-Side Value:
Companies powered by Horatius RealAI™ are more attractive to top-tier strategic buyers. Its scalable pricing intelligence supports premium valuation multiples, showcasing a clear path to sustained growth.
How Horatius RealAI™ Works
Seamless Data Integration
RealAI™ connects directly to your CRM, pulling in sales, project, and customer data to fuel custom AI model training.
Custom Model Training
The system trains AI models with your business’ unique data, ensuring recommendations align with your culture, strategy, market, customers, and competitive landscape.
Unique Insights
RealAI™ systems deliver real-time, optimized pricing suggestions that balance profitability and win probability, complete with explanations to empower your team.
Continuous Improvement
RealAI™ systems are always learning; as new outcomes are recorded, the system refines its models, becoming smarter and more accurate over time.
Why Horatius RealAI™ Stands Out
Margin Expansion:
Drives 150–200 basis point increases in gross margins, directly boosting business value (10x EBITDA multiple at a 15% margin).
Tailored for Middle-Market:
Built specifically for services businesses, ensuring relevance and precision in industries with complex, variable bids.
Explainable Insights:
Leverages enterprise-grade large language models (LLMs) to provide clear, understandable rationales for pricing recommendations, making it easy for your team to act with confidence.
Rapid Value, Low Cost:
Designed for quick deployment and seamless CRM integration, delivering fast results with minimal operational overhead.
Secure and Scalable:
Built on a robust, enterprise-ready software framework that ensures data privacy and grows with your business.